Uniqlo's Alarm Clock App is Either Really Adorable or Really Annoying, Depending



Japanese fast-fashion retailer Uniqlo doesn't just make fantastic basics at incredible reasonably prices—the company also makes cute cat commercials, awesome collaborations, a great brand-new online shopping experience, and, uh, an alarm-clock app that'll sing to you in either English or Mandarin Chinese. Yup.

The free alarm clock app, called "Wake Up," is gorgeous and minimally-designed—see the graphics above. It lets you scan the earth and see what time it is in other parts of the world—plus, its alarm automatically includes a weather report. The wake-up music also changes depending on the weather. All in all, pretty slick and cute.

But here's the other shoe dropping: Along with the alarm, there is a singer. Yes. A voice will actually sing to you: "It's a cloooooudy day!" And, while the voice is saccharine-sweet, waking up to that voice every day would, well, probably make us want to throw our phone out the window.

As Co.Design puts it: "The catch is that the narrator is, for lack of a better term, completely intolerable. It’s like Emiliana Torrini has Tourette’s and is completely unable to contain herself from randomly singing that today is 'PART! lee! CLOUD! ee!'"

See for yourself:

What do you think? Would you want to wake up to that voice every morning? Or would it drive you bananas? Tell us what you think in the comments section, below!
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