Industry Spotlight

Greg Finley is the New Face of the Michael Wright Collection

Greg+Finley in 13th Annual Families Matter Benefit Celebration

Greg Finley arrives at the 13th annual Families Matter benefit celebration. (Getty Images)more pics »For the new Fall/Winter 2010 season, the Michael Wright Collection has a new ambassador, the young American actor Greg Finley. At just 25, Finley is making a name for himself and is best known for his role on the hit ABC Family teenage drama series, The Secret Life of the American Teenager.

Actor Greg Finley becomes the new, fresh face of Michael Wright’s Fall/Winter 2010 collection During the photo shoot, which donned a yarn backdrop and took place under the direction of creative director Michael Wright, Greg revealed that he’s “very excited about the line.” Several pieces within the collection were in fact inspired by the young actor, including the Greg tee, Finley tee and Greg hoodie, all made with 100% organic cotton.

Michael Wright’s Fall/Winter collection is casual chic and concentrates on relaxed elegance, innovative materials and contemporary designs. The chromatic theme is a unique combination of earth tones and deep, dark shades; with colors ranging from chocolate brown, tan and maroon to olive, army green and navy. By using yarn to create diverse details and shapes on classic t-shirts and hoodies, the collection comes with a new style for this new season, where edginess meets traditional. These modern designs offer functional wearability that can easily go from day to evening.

Michael Wright Collection has a new ambassador.

“I’ve known Michael for a few years and his clothing line is so interesting,” said Finley. “He uses yarn in his designs and it’s like bringing your grandmother’s sewing to the new millennium. It’s very hip and very cool, I love the line.”

“Greg Finley is the perfect Michael Wright Collection Ambassador,” explains Wright. “Greg’s style, personality and mass appeal make him the natural embodiment of the brand’s unique, contemporary image.”

Michael Wright Collection is one of the hottest, new brands on the fashion scene and features upscale yarn accented hoodies and t-shirts for men. The intricate, hand-crafted designs are woven throughout the fabric giving Michael Wright Collection an artistic look unlike any other.

Michael Wright Collection’s Fall/Winter 2010 line, aimed at the young fashion conscious male, is now on sale at www.michaelwrightcollection.com.

About Michael Wright Collection

In using yarn to update simple T-shirts and hoodies, Michael Wright brings color and texture to these basic wardrobe staples. His fresh twist on Grandma's "go-to material" brings a new modern edge to the fashion world like nothing we have ever seen before. Each stitch is carefully made by hand, giving each piece a uniquely handcrafted appeal. Michael Wright creatively intertwines present and past, making a collection of quality pieces that could be described as nothing other than timeless.