Author/TV personality Lauren Conrad attends a signing for her book "Sweet Little Lies" at Barnes & Noble Booksellers at The Grove on February 18, 2010 in Los Angeles, California.
(February 17, 2010 - Source: David Livingston/Getty Images North America)
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Perhaps there's no one better to show off the growing trend than home grown California girl Lauren Conrad. Taking the less-damaging route, she opted for blond extensions to create the beach-inspired look.