Argan Oil: Liquid Gold for Hair
From its purest form to a key ingredient in hair treatments, shampoo and conditioners, skin serums and body lotions, the uses for argan oil — aka “liquid gold”— seem to be endless. The cult product, which was once the secret of salon hairstylists, is now a mainstay in many of our beauty routines. One of the rarest oils in the world, argan oil gets its name from the argan tree, which until recently was grown only in southwest Morocco. Here, we round up some of our favourite argan oil products.
Moroccanoil, the multi-tasking beauty wonder that kicked off the argan oil craze, promises to help de-frizz and hydrate curly, dry and damaged hair, as well as repair split ends. The best part? It has a cumulative effect, so the longer you use it, the better your hair looks.
Pure argan oil, like this version by Josie Maran, can be used on delicate and sensitive skin. It reduces fine lines and redness and can even help reduce the appearance of scars.
Argan oil also makes for an amazingly luxe body moisturizer, like this Body Soufflé from The Body Shop. In 2012 alone, more than 500 new argan oil-based beauty products hit the market, up from less than 100 in 2008. The oil’s increasing popularity has prompted the Moroccan government to ramp up production; they’ll be doubling the annual production in the region by 2020 to keep up with soaring demands.
Mass production and cost-cutting has contributed to less expensive versions of the oil entering the market, including this argan oil-based shampoo and conditioner from Live Clean. Some of these products use oil extracted via chemical processes rather than traditional Berber methods, usually in private processing plants; these versions are typically referred to as Moroccan oil instead of argan oil.