Would You Pay $90 for a Gwyneth Paltrow GOOP T-Shirt?


(via GOOP)

Actress Gwyneth Paltrow's GOOP—her life-coach-to-the-world foray into the web-o-sphere—has long been one of the most fascinating as well as one of the most mocked-in-the-media peeks behind-the-scenes at a celebrity's lifestyle.

Since the launch of GOOP in 2008, Paltrow's site (and newsletter) has often been accused of being out of touch and tone-deaf. From her advice for parents on how to dress their infants in $100 hoodies to name-dropping and humble-bragging, to her lack of reasonable perspective on, well, lots of things—Paltrow's had to endure heaps of criticism.

But still, she's unstoppable.

On Friday, Gwyneth unveiled a redesigned GOOP website—which relaunched complete with a GOOP Shop. Yes, a shop filled with GOOP stuff.

The idea, apparently, is that every week, Paltrow will hawk one collaboration product. This week? It's a white cotton crewneck T-shirt with grosgrain piping on the shoulders and side seams. The price? $90.

Would you pay $90 for a Gwyneth Paltrow GOOP white T-shirt? Let's put it to a vote, shall we.

Poll: Would You Pay $90 for Gwyneth Paltrow's GOOP T-shirt?
Click to vote:
  • Sure! I love Gwyneth and she has great taste.
  • No way! $90 for a white cotton T-shirt?
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