Alexander McQueen Opens Miami Flagship, Launches New Store Concept


(Courtesy Alexander McQueen)

Last week, Alexander McQueen opened its first Miami location—a 2,300 square foot space in Bal Harbour that represents a new store concept for the luxury fashion house, as conceived by creative director Sarah Burton and David Collins Studio interior designers.

"It's about McQueen as a point of view," Collins says in a statement, "the idea of making a dress out of razor clam shells or sheaves of corn, the manipulation of nature to make ornament. We were thinking about eroticism and sexuality. Everything is exaggerated and very slightly distorted."



The new space is inspired by real and imaginary "flora and fauna" as well as the "warped perspective of Francis Bacon's paintings of Popes." There are also touches of surrealism—specifically the artist H.R. Giger—as well as influences of Gaudi, 18th-century salons, and Rorschach (yes, the ink-blot guy). The walls are covered in linen and silk.

"It's very McQueen to see something from a distance and think it's one thing and then to look up close and discover something else," Sarah Burton says. "It's important to us that everything in the store feels very precious."

The Alexander McQueen Miami flagship is located in Bal Harbour at 9700 Collins Avenue.
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