Since announcing there's a bun in her oven, Kim Kardashian's really stepped up her game, sartorially speaking. Once a fan of obscure brands, lately she's favored high-end labels, picking pieces from the likes of Prabal Gurung and Balenciaga.
But when it comes to beauty, shockingly, she's kept it low-key. The bright red lip color she's wearing today? It's sold in drugstores. For, get this, only $9!
Kan you guess the brand? (Hint: That was a klue.)
It's from the Kardashian sisters' color cosmetics line, Khroma Beauty! The vibrant shade in question is Khroma Beauty's Joystick in "Sea Coral," which hit select Ulta stores earlier this month and is rolling out on CVS shelves in March.
(Photo by FameFlynet Pictures)
The preggo star also posted a video about her red lip secret weapon — which, we're pretty sure, she filmed on her iPhone — onto her website earlier this afternoon. See her juicy red lips in action in the clip, below: